Convert More Coaches by Solving Real Problems

Key Points:

1. AI Coaching Dojo Overview (02:01) – Introduction to the live AI Coaching Dojo, Jumpstart 12 agents, and new quick-win trainings.
2. Quick Win Strategies (03:09) – Details on Val Pac outreach, discounting, and friends & family scripts for rapid lead generation.
3. Dojo as Training Ground (05:24) – How the dojo enables coaches to practice strategies in any niche until mastery.
4. Gamification & Scoring (09:31) – Discussion on scoring, mastery levels, and using the dojo for coach competitions.
5. Tailoring Sales Messaging (14:20) – Real-world scenarios on converting fractional consultants and handling “start next year” objections.
6. Problem-Solving Framework (17:52) – How to frame your offer by isolating and solving the prospect’s biggest pain point.
7. Conditional Logic in Sales (23:10) – Adapting your script and message based on the prospect’s background and needs.
8. Peer Groups & Consulting Divisions (27:06) – Using PAS tools to help peer group leaders and create new consulting revenue streams.
9. Recurring Revenue for Brokers & Coaches (48:25) – How to pitch recurring consulting to business brokers, career coaches, and franchise consultants.
10. Creation vs. Elevation (59:41) – The difference between elevating existing coaches and creating new consulting divisions for partners.

Key Takeaways:

• Diagnose, then solve: Always start by identifying the real problem before pitching your solution.

• Customize your message: Adjust your approach for each niche—fractional, peer group, broker, or franchise coach.

• Leverage the dojo: Use the AI Coaching Dojo for hands-on practice and to build confidence in any industry.

• Gamify learning: Use scoring and competitions to boost engagement and mastery among coaches.

• Recurring revenue is key: Help prospects see the value in building long-term, recurring consulting income.

Notable Quotes:

• “Curiosity gets the appointment. Conviction gets the sale.”

• “You can have a script all day long, but you have to adjust your message to fit where they’re at.”

• “The business model is broken before it starts if there’s no recurring revenue.”

Action Steps from the Call:

1. Review and practice with the new AI Coaching Dojo and Jumpstart 12 agents (see 02:01).
2. Implement the Val Pac and discounting quick-win scripts for immediate outreach (03:09).
3. Use the “problem-solving” framework to reframe your next sales call (17:52).
4. Set up a friendly competition among your coaches using the dojo’s scoring system (09:31).
5. Identify a peer group, broker, or franchise coach to pitch a new consulting division using PAS tools (27:06, 48:25).

Resources & Tools Mentioned:

• AI Coaching Dojo: Interactive, niche-based training environment for coaches to practice strategies.

• Jumpstart 12: Core set of business growth strategies built into the dojo and software.

• Profit Acceleration Software (PAS): Diagnostic and planning tool for business growth.

• Quick Win Trainings: Scripts and video modules for Val Pac, discounting, and friends & family outreach.

• Conditional Logic Sales Framework: Adapting scripts based on prospect responses and background.